ANNOUNCEMENT: Royal London confirms acquisition of Responsible Life and Responsible Lending

The lender that offers an exceptional experience

With customer-centric products, dedicated service teams and 95% adviser satisfaction*, we’re the lender that keeps you and your customers at the heart of everything we do.

Access the portal

If you have already registered with us, you can use the button below to access our portal:

  • Check the status of your case
  • Submit an application
Login to portal

Register with us

Responsible Lending are the exclusive providers of the Royal London Equity Release product range.

If you're an adviser and you'd like to register with us, click the button below and gain access to our exceptional customer and adviser service, flexible underwriting and instant KFIs.


Cost of equity release estimator

Use our cost of borrowing estimator to get an idea of how making repayments could reduce the roll up of interest for your customer.

If you have a question about the results provided, you can contact our Business Development Team on 01752 858 222.

Why place your client with Responsible Lending?

Adviser Communication

Our streamlined processes ensure that applications are progressed quickly and we aim to keep you informed at every stage of the process. You can access our portal to check the status of your case and we’ll send you updates for the duration of your customer’s loan, including notification of Drawdown.


We have a unique relationship with our funders, which allows us to offer more flexible underwriting, and we’re able to resubmit cases that might otherwise be rejected. You can contact your local Business Development Manager if you’d like to discuss a case.

Customer Support

We want to ensure that our customers are never left talking to a computer and that they feel supported for the duration of their loan. That’s why our friendly and dedicated Customer Service Team are on hand Monday to Friday, 9am to 5pm, excluding bank holidays.

21-Day Rate Lock

If you have sourced a rate for any product in the Royal London Equity Release product range that has since increased, we will honour it for 21-days from the point of sourcing. Providing that your customer’s name, address and the amount they wish to release remain the same, we will ensure they receive the original rate.